Category: Business Trade

Kinohimitsu Achieves ASEAN Record for Malaysia’s Largest Health and Wellness Gift Packaging for Chinese New Year 2025

admin Business Trade, News , ,
Kinohimitsu Achieves ASEAN Record for Malaysia’s Largest Health and Wellness Gift Packaging for Chinese New Year 2025

Kino Biotech (M) Sdn Bhd (Kinohimitsu) has proudly earned an ASEAN Record for their exceptional achievement: ‘ASEAN’s Largest Extra-Large Packaging for Chinese New Year Health and Wellness Gifts: The Biggest Symbol of Wellness and Prosperity.’

This historic milestone was unveiled during the 2025 Chinese New Year Launch (2025蛇来运转康乐满天下) event held at Hilton Petaling Jaya, marking a remarkable achievement that redefines festive gifting in the health and wellness industry.

A Grand Symbol of Wellness and Prosperity

Kinohimitsu’s innovative extra-large Chinese New Year health and wellness gift packaging is more than just a product—it’s a celebration of abundance, wellness, and prosperity. Carefully curated with premium health products, the packaging is both a visual masterpiece and a meaningful way to inspire healthier lifestyles while honoring the traditions of Chinese New Year.

“This ASEAN Record reflects our commitment to innovation, cultural values, and the well-being of our customers,” said Jennifer Chin, Chief Operating Officer, Kino Biotech (M) Sdn Bhd. “At Kinohimitsu, we believe in blending tradition with modern solutions, and this achievement inspires us to continue pushing boundaries in promoting healthier living.”

Enhanced Event Highlights

The event was a grand celebration filled with energy, culture, and innovation, bringing together industry leaders, media representatives, and esteemed guests. Here are the highlights:

  1. Unveiling of the ASEAN Record Packaging: A spectacular presentation of Kinohimitsu’s extra-large Chinese New Year gift packaging. This packaging serves as a powerful symbol of harmony between Malaysia’s rich traditions and modern wellness innovation, showcasing the brand’s creativity and excellence.
  2. Recognition Ceremony: ASEAN Records founders, Eldrick Koh and Gillian Ooi, personally presented the prestigious certification to Kinohimitsu, solidifying their remarkable achievement and reaffirming their position as leaders in health and wellness.
  3. Exclusive 2025 Chinese New Year Song Performance: The festive spirit was brought to life with a lively performance of a specially composed 2025 Chinese New Year Song. Featuring Media Prima’s DJs and artists, Astro’s DJs and artists, and 988 station DJs, the song blended modern music with festive charm, honoring Malaysia’s vibrant heritage.
  4. Premiere of Chinese New Year Movie: 阿妈有喜 (Mama’s Surprise): The event announced an exclusive showcase of the highly anticipated Chinese New Year movie, 阿妈有喜, directed by 张顺源. The star-studded cast included 袁咏仪, 陈峰, 童缤毓, 刘界辉, and 黄洁琪. The heartwarming film explores themes of family, unexpected joy, and resilience, resonating with the spirit of togetherness celebrated during the festive season.

This extraordinary event not only celebrated Kinohimitsu’s monumental ASEAN Record achievement but also created lasting memories through its vibrant performances and cultural showcases, setting the tone for a prosperous and joyous Chinese New Year 2025.

Kinohimitsu’s Vision for Wellness

Kinohimitsu has long been recognized as Malaysia’s leading health and wellness brand, offering high-quality products designed to enhance modern lifestyles. Their innovative approach, combined with a deep respect for cultural traditions, has made them a trusted name in the industry.

With this ASEAN Record, Kinohimitsu continues to pave the way for wellness innovation, inspiring customers across the region to embrace healthier, more fulfilling lifestyles.

About Kinohimitsu

Kinohimitsu is Malaysia’s top health and wellness brand, committed to providing premium products that enhance the quality of life. From collagen drinks to detox solutions, Kinohimitsu combines science and tradition to create products that cater to modern wellness needs. With a strong emphasis on innovation, the brand continues to lead the market while staying true to its roots.

For more information, visit: Kinohimitsu Official Website

Inhome Dining Sets ASEAN Record for the Highest Total Revenue Pork-Free Poon Choi Sales

admin Business Trade, News , ,
Inhome Dining Sets ASEAN Record for the Highest Total Revenue Pork-Free Poon Choi Sales

Inhome Dining Sdn Bhd has achieved a monumental milestone, earning an ASEAN Record for the “Highest Total Revenue for Pork-Free Poon Choi Sales Through a Single Online Platform.” From January 2023 to November 2024, Inhome Dining sold an impressive 23,984 units of pork-free Poon Choi.

The record-breaking achievement was officially recognized during a prestigious award ceremony, where ASEAN Records founders Eldrick Koh and Gillian Ooi personally presented the certification to Chef Khiew (邱国镇) and his wife (邱师母), who have spearheaded this incredible journey of culinary excellence.

A New Milestone in Malaysian Culinary History

Inhome Dining’s record represents not only a personal triumph but also a significant moment for Malaysia’s culinary heritage. By redefining traditional Poon Choi with a pork-free approach, Chef Khiew and his wife have opened new doors for this beloved dish, making it accessible to a wider audience.

“We started selling Poon Choi online in 2020, and in our first year, we managed to sell just over 1,000 units. To break this record today feels like a dream come true,” said Chef Khiew during the ceremony. He added, “This achievement is not just about the numbers—it’s about bringing the flavors of Malaysia to more people and creating memories through food.”

Bringing Tradition to the Digital Age

Inhome Dining’s success story is a testament to the power of innovation and dedication. Leveraging the digital platform www.taosifu.com.my, the company has seamlessly combined traditional recipes with modern e-commerce strategies, proving that even time-honored dishes can thrive in the digital era.

The pork-free Poon Choi, crafted with premium ingredients and a deep respect for heritage, has resonated with customers not only for its taste but also for its inclusivity, catering to diverse dietary preferences.

A Vision for the Future

Looking ahead, Chef Khiew expressed his ambition to bring Malaysian Poon Choi to international markets. “We want to introduce this traditional delicacy to a global audience, sharing Malaysia’s rich culinary heritage with the world,” he said.

This recognition by ASEAN Records serves as a stepping stone for Inhome Dining’s future endeavors, solidifying its position as a leader in preserving and innovating Malaysian cuisine.

Xmegami Achieves ASEAN Records: “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities”

admin Business Trade, News
Xmegami Achieves ASEAN Records: “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities”

Xmegami has officially set a groundbreaking milestone, earning an ASEAN Record for organizing “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities” spanning an impressive 25,000 square feet at the Piazza Entrance of Pavilion Bukit Jalil.

This recognition celebrates the extraordinary success of Lokal Lokal Fest, a vibrant cultural festival that seamlessly blends creativity, culture, and community into an unforgettable celebration of Malaysia’s heritage and innovation.

About Lokal Lokal Fest

Lokal Lokal Fest, hosted by XMEGAMI, is a one-of-a-kind cultural event that highlights Malaysia’s unique mix of tradition and modernity. Transforming the Piazza Entrance of Pavilion Bukit Jalil into a bustling bazaar, the festival showcased 72 local brand booths, offering visitors a chance to connect with homegrown businesses while embracing the festive spirit.

The event created a vibrant atmosphere where visitors could explore retro-themed zones, engage in interactive workshops, and enjoy a variety of live performances. With a focus on supporting local brands and celebrating Malaysia’s rich cultural diversity, Lokal Lokal Fest became the perfect destination for year-end festivities.

Event Highlights

  1. Fashion Show by Kittie:
    Featuring exclusive designs that fuse contemporary styles with traditional elements.
  2. K-Pop Dance Cover Competition:
    Electrifying performances that brought together fans of modern pop culture.
  3. Live Zumba Session:
    A high-energy workout session designed to bring fun and fitness to the crowd.
  4. Traditional Craft Workshops:
    Hands-on experiences in creating traditional Malaysian crafts.
  5. Retro-Themed Zones:
    Perfect for photography enthusiasts, blending nostalgia with artistic expression.
  6. Lucky Draws:
    Exciting prizes for attendees to take home memorable rewards.

Xmegami’s Vision

Xmegami Sdn Bhd is committed to celebrating and promoting local talent, culture, and creativity. Through Lokal Lokal Fest, the company not only created a platform for showcasing local products but also fostered a deeper appreciation for Malaysia’s cultural heritage.

“We are honored to receive this ASEAN Record, which reflects our passion for bringing communities together through innovative and meaningful events,” said Ms Sheue Xin, Founder of Xmegami.

For more updates on XMEGAMI and upcoming events, click here

Souper Tang and YS Hamper Honored with Prestigious ASEAN Records

admin Business Trade, News ,
Souper Tang and YS Hamper Honored with Prestigious ASEAN Records

In a grand ceremony celebrating innovation, heritage, and leadership, Souper Tang Restaurant Group Sdn. Bhd. and Neomisens Classic Elements Sdn. Bhd. (YS Hamper) were awarded prestigious ASEAN Records for their exceptional achievements. The event was held at the opening of Souper Tang’s flagship store at The Oasis, Sunway Pyramid, marking a significant milestone for both brands.

Adding to the occasion, Nevinn Leow, CEO & Managing Director of Souper Tang and YS Hamper, was honored with a World Youth Achievement Record (WYAR), cementing his reputation as a visionary leader and innovator under 40.

ASEAN Record Achievements

1. ASEAN’s Largest Restaurant Chain Specializing in Chinese Herbal Cuisine
Souper Tang Restaurant Group Sdn. Bhd. was recognized for its dedication to preserving and modernizing Chinese herbal cuisine. With 21 outlets spanning a total area of 57,060 square feet, Souper Tang blends cultural heritage with culinary innovation. The brand’s notable presence in Singapore and Beijing underscores its commitment to expanding ASEAN’s rich food culture onto the global stage.

“Receiving this recognition is a testament to our team’s passion for preserving the traditions of Chinese herbal cuisine while making it accessible and appealing to a modern audience,” said Nevinn Leow, CEO & Managing Director of Souper Tang.

2. ASEAN’s Largest Hamper Brand by Cumulative Sales
Neomisens Classic Elements Sdn. Bhd. (YS Hamper) achieved an impressive milestone with cumulative sales of RM 119,508,107.81, representing 636,089 units sold between 15th July 2013 and 17th November 2024. Renowned for premium gifting solutions focused on nutrition and quality, YS Hamper continues to lead the ASEAN market in the gifting industry.

“Our success reflects our unwavering focus on quality, creativity, and customer satisfaction. This ASEAN Record is a proud moment for our team and partners,” added Nevinn Leow, CEO & Managing Director of YS Hamper.

World Youth Achievement Record (WYAR)

As a visionary leader under 40, Nevinn Leow was recognised the prestigious Youth Achievement Record (YAR), Youngest Group CEO & Managing Director to Oversee 17 Restaurant Openings and Co-Manage 12,800 Outlets Across 19 Countries Since Age 27.

Nevinn Leow, since the age of 25, has directed the growth of Souper Tang to 17 outlets, including flagship stores in Singapore and Beijing, China. Additionally, he co-manages 12,800 outlets of Liang Sandwich Bar, Liang Crispy Roll, and GeeMate across 19 countries, including over 155 branches in Malaysia (73), Singapore (4), Indonesia (59), the Philippines (18), and the United Kingdom (2).

“It is an incredible honor to receive this recognition. It motivates me to continue driving innovation while celebrating the rich heritage and values that define our brands,” said Nevinn Leow.

About Souper Tang Restaurant Group Sdn. Bhd.

Founded with a mission to preserve and modernize Chinese herbal cuisine, Souper Tang combines culinary tradition with innovation. With 21 outlets across ASEAN, including flagship locations in Singapore and Beijing, Souper Tang is a leader in promoting holistic wellness through food.

About Neomisens Classic Elements Sdn. Bhd. (YS Hamper)

Established in 2013, YS Hamper specializes in premium hampers that emphasize nutrition, quality, and creativity. With over RM 119 million in cumulative sales, YS Hamper has become a trusted name in the gifting market, delivering joy and excellence across ASEAN.

Rest N Go App Sdn Bhd Achieves ASEAN Record for Largest Deployment of Vending Massage Chairs in ASEAN

admin Business Trade, News , , , , ,
Rest N Go App Sdn Bhd Achieves ASEAN Record for Largest Deployment of Vending Massage Chairs in ASEAN

Rest N Go App Sdn Bhd (formerly Gintell Rest N Go) has achieved an extraordinary milestone by earning an ASEAN Record for the Largest Deployment of Vending Massage Chairs in ASEAN. With an impressive 6,691 units strategically placed across seven ASEAN countries, this achievement underscores the company’s innovative approach to wellness and convenience.

Record Details

The recognition highlights Rest N Go’s dedication to providing accessible relaxation solutions for people on the move. The company’s vending massage chairs, located in airports, shopping malls, transportation hubs, and other high-traffic areas, deliver a perfect blend of relaxation and innovation.

“Achieving this ASEAN Record is a testament to our vision of making wellness accessible to everyone, anytime, anywhere. We are honored to receive this recognition and are committed to continuing our mission to redefine wellness solutions across the region,” said Mr. Terence Chang, General Manager of Rest N Go App Sdn Bhd, during the award presentation.

About Rest N Go App Sdn Bhd

Since its inception, Rest N Go has transformed how wellness is delivered, making relaxation convenient for millions across the ASEAN region. By placing 6,691 vending massage chairs in strategic locations, the company provides quick, effective, and affordable wellness experiences for travelers, shoppers, and busy professionals alike.

Key Highlights:

  • Convenience: 24/7 availability at high-traffic areas such as airports, malls, and transportation hubs.
  • Innovation: Smart app integration allows users to locate nearby chairs, check availability, and make seamless payments.
  • Accessibility: Affordable pricing makes premium wellness solutions available to a broad audience.

With operations spanning Malaysia, Singapore, Brunei, the Philippines, Cambodia, Vietnam, and others, Rest N Go’s growth has established it as a leader in wellness innovation in the ASEAN region.

Impact Across ASEAN

Rest N Go’s vending massage chairs have made a significant impact by:

  • Enhancing Travel Experiences: Providing a moment of relaxation in busy travel hubs.
  • Boosting Productivity: Offering stress relief for shoppers and professionals on tight schedules.
  • Promoting Wellness: Making relaxation accessible to millions across ASEAN.

Looking Ahead

Rest N Go continues to push boundaries in wellness innovation. With a focus on expanding their footprint across more ASEAN countries, integrating advanced technology, and maintaining a customer-centric approach, the company is set to further revolutionize the wellness industry.

“Our journey doesn’t stop here. We are committed to evolving our offerings, ensuring more people across ASEAN experience the benefits of convenient relaxation,” added Mr. Chang.

For more information about Rest N Go App Sdn Bhd, visit https://restngo.com.my/

LaundryBar Earns ASEAN Record as the Largest Self-Service Laundromat Chain in ASEAN

admin Business Trade, News , ,
LaundryBar Earns ASEAN Record as the Largest Self-Service Laundromat Chain in ASEAN

LaundryBar, operated by City Coin Laundry Sdn Bhd, has been officially recognized with an ASEAN Record as the Largest Self-Service Laundromat Chain in ASEAN, boasting an impressive 760 outlets across the region. This extraordinary milestone highlights LaundryBar’s significant contribution to the self-service laundry industry, offering innovative solutions to meet modern consumer needs.

ASEAN Record Details

From a single outlet to a regional phenomenon, LaundryBar has set a benchmark in the industry. With 760 outlets in Malaysia, Thailand, Brunei, Turkey as of 14th November 2024, the brand has revolutionized the concept of self-service laundromats in ASEAN.

This recognition from ASEAN Records honors LaundryBar’s commitment to innovation, convenience, and quality, showcasing its leadership in the market.

“We are proud to receive this prestigious ASEAN Record. It reflects our dedication to making quality laundry services accessible to millions while empowering entrepreneurs to thrive through our franchise opportunities,” said Ms Bella Leow, LaundryBar.

About LaundryBar

Founded with the vision of making laundry easier and more efficient for everyone, LaundryBar began as a single outlet and quickly grew into a self-service laundromat powerhouse. Today, LaundryBar operates 760 outlets across ASEAN countries, including Malaysia, Thailand, Brunei, and Turkeys.

Key Innovations:

  • 24-Hour Access: Fully automated laundromats that operate around the clock, ensuring convenience for customers anytime, anywhere.
  • Quality Machines: State-of-the-art washers and dryers designed for efficiency, eco-friendliness, and excellent results.
  • Affordable Pricing: LaundryBar makes high-quality laundry services accessible to all with competitive pricing.

Entrepreneurship Opportunities:
LaundryBar’s franchise model has empowered countless entrepreneurs across the region, offering a proven system that combines robust support, effective marketing, and high demand. Their commitment to business growth has made them a trusted partner for aspiring business owners.

Impact Across ASEAN

LaundryBar’s achievements extend beyond providing quality laundry services. Their success has:

  • Created Jobs: Supporting local economies by providing job opportunities in the service and maintenance sectors.
  • Enhanced Convenience: Making laundry accessible to millions of people in urban and rural areas alike.
  • Reduced Carbon Footprint: With efficient and eco-friendly machines, LaundryBar contributes to sustainability goals in the region.

A Future of Innovation and Expansion

LaundryBar remains committed to pushing the boundaries of the self-service laundry industry. With ambitious plans for further expansion across ASEAN, the brand aims to solidify its position as a leader in customer-centric innovation.

“We will continue to set new standards in convenience, quality, and sustainability, bringing LaundryBar’s trusted services to more communities across ASEAN,” added Bella Leow.

For more information about LaundryBar, visit https://laundrybar.com.my/

ASEAN Records Officially Launched at the 2nd ASEAN Festival 2024

admin Art & Entertainment, Building & Structure, Business Trade, Human Achievement, Nature, News, Science & Technology, Sport & Game , , , , ,
ASEAN Records Officially Launched at the 2nd ASEAN Festival 2024

The ASEAN Records was officially launched today during the grand 2nd ASEAN Festival 2024, a four-day cultural festival held at GEM Box, Nilai. This monumental launch marks a new era in celebrating and documenting the extraordinary achievements within the ASEAN region, further strengthening regional unity and showcasing excellence.

Founded by Eldrick Koh and Gillian Ooi, ASEAN Records aims to honor exceptional achievements within the ASEAN community, encompassing individual, organizational, and collective contributions. With a commitment to fairness, credibility, and transparency, ASEAN Records sets a new standard for recognizing milestones that shape and inspire the region.

About ASEAN Records

ASEAN Records was officially approved by the ASEAN Secretariat on 1st December 2023, reinforcing its legitimacy as a trusted platform for honoring achievements across the region. The initiative focuses on measurable milestones that highlight contributions in areas such as cultural heritage, innovation, and entrepreneurship.

These records serve as benchmarks of credibility, ensuring each achievement is rigorously verified and meets the highest standards of authenticity. By celebrating these milestones, ASEAN Records highlights the strengths and potential of the ASEAN community, promoting pride and unity among its members.

The launch ceremony was officiated by Dr. Christina Yeo, representing YB Khairul Firdaus Akbar Khan, Deputy Minister of Tourism, Arts, and Culture Malaysia. Distinguished guests from ASEAN embassies and key organizations were present, including:

  • Y.M. Tengku Dato’ Dr Hishammudin Zaizi Bin Y.A.M. Tengku Bendahara Azman Shah Alhaj
  • Mr. Eldrick Koh – Founder, ASEAN Records & Organizing Chairman of ASEAN Festival
  • Ms. Gillian Ooi – Founder, ASEAN Records
  • H.E. Thepthavone Sengmany – Ambassador of Embassy of the Lao People’s Democratic Republic to Malaysia
  • H.E. Aung Soe Win – Ambassador of Embassy of the Republic of the Union of Myanmar
  • H.E. Lisualdo Gaspar – Ambassador of Embassy of the Democratic Republic of Timor-Leste
  • Ms. Tran Thi Chang – President, Malaysia-Vietnam Friendship Association
  • Mr. Roussel Reyes – Consul General, Embassy of the Republic of the Philippines
H.E. Thepthavone Sengmany Ambassador of Embassy of the Lao People’s Democratic Republic to Malaysia
H.E. Aung Soe Win Ambassador of Embassy of the Republic of the Union of Myanmar
Ms. Tran Thi Chang President, Malaysia-Vietnam Friendship Association
Mr. Roussel Reyes Consul General, Embassy of the Republic of the Philippines
H.E. Lisualdo Gaspar Ambassador of Embassy of the Democratic Republic of Timor-Leste

The Vision of ASEAN Records

Our vision is to create a platform that not only celebrates achievements but also inspires a culture of excellence within the ASEAN region. These records symbolize the resilience, creativity, and innovation of the people and organizations in our community.

ASEAN Records is more than just a recognition platform. It is a movement to spotlight the potential and extraordinary accomplishments of our region, bringing attention to stories that inspire and unite us.

Asia Big Power Sdn Bhd has achieved an ASEAN Record for creating Malaysia’s Largest Rooftop Beverage Can Replica: BIG BEE Honey Drinks Can Replica, measuring 10.65 meters in height and 6.03 meters in diameter
City Coin Laundry Sdn Bhd has achieved an ASEAN Record for the Largest Self-Service Laundromat Chain in ASEAN, with 760 outlets
Eco Foodsoft (M) Sdn Bhd has achieved an ASEAN Record for ASEAN’s Largest Earthworm Farm by Monthly Vermicast Production, producing over 10 tons monthly
Rest N Go App Sdn Bhd (formerly Gintell Rest N Go) has achieved an ASEAN Record for the Largest Deployment of Vending Massage Chairs in ASEAN, with 6,691 units across seven ASEAN countries

A Platform for Achievements

ASEAN Records honors achievements that represent the diverse strengths of ASEAN, from cultural heritage preservation to groundbreaking innovation and entrepreneurship. Each recognition undergoes a rigorous verification process, ensuring the integrity of every milestone documented.

By recognizing these contributions, ASEAN Records fosters pride in the region and creates opportunities for collaboration and growth across member countries.

Performance from the Democratic Republic of Timor-Leste
Performance from the Socialist Republic of Vietnam