ASEAN Records is proud to officially recognise M&M Creations Holding Sdn Bhd for achieving:
First Official Godzilla Store in Southeast Asia
(Official Toho-licensed Permanent Physical Retail Store)
This recognition celebrates M&M Creations’ achievement in bringing Southeast Asia’s first permanent official Godzilla Store to Malaysia, marking a significant milestone in the region’s licensed character merchandise and entertainment retail industry.
Bringing Southeast Asia’s First Official Godzilla Store to Malaysia
Developed through a collaboration between TOHO Co., Ltd., Toho Entertainment Asia and M&M Creations Holdings, GODZILLA STORE Malaysia represents an important expansion of the iconic Japanese entertainment franchise into Southeast Asia.
Located on the second floor of LaLaport BBCC, the permanent retail store provides fans with access to officially licensed Godzilla merchandise, including collectible figures, plush toys, apparel, lifestyle products and exclusive merchandise.
The store’s opening follows the establishment of GODZILLA STORE Taipei in September 2025, making Malaysia the second overseas destination for the official Godzilla Store concept and the first in Southeast Asia.
Creating an Immersive Godzilla Retail Experience
Beyond merchandise, GODZILLA STORE Malaysia offers a themed retail environment designed to bring the world of Godzilla closer to visitors through interactive visual elements and distinctive character displays.
A prominent attraction is its approximately two-metre-tall Godzilla statue, inspired by the character featured in the 70th-anniversary commemorative video, 70 Years of Godzilla: A New Roar in Southeast Asia.
The store also incorporates themed walls, illuminated decorations and dedicated photo opportunities, creating a destination where fans, collectors and families can experience the Godzilla franchise beyond the screen.
Strengthening International Character Licensing and Retail Innovation
Established in 2025, M&M Creations Holdings specialises in intellectual property (IP) licensing, brand representation and creative merchandise development, connecting international entertainment properties with regional audiences.
The company’s collaboration with TOHO demonstrates the potential of licensed entertainment retail in Malaysia, combining internationally recognised characters with locally managed retail operations and consumer experiences.
The ASEAN Records recognition acknowledges M&M Creations’ role in establishing the first permanent official Godzilla Store in Southeast Asia, highlighting Malaysia’s growing position as a destination for international entertainment brands and themed retail experiences.
A Milestone Moment of Recognition
ASEAN Records recognition was officially presented on 20 October 2026 at Hyatt Regency Kuala Lumpur at KL Midtown, during the 10th Gather of Achievers – ASEAN Records & ASIA Records Gala Night 2026.
The recognition was received on stage by Seow Ya Xuan, Marketing Executive of M&M Creations Holdings, and Liew Siau Thung, Business Development Executive of M&M Creations Holdings, representing M&M Creations Holding Sdn Bhd and its partners whose collective efforts contributed to bringing Southeast Asia’s first official Godzilla Store to Malaysia.
Voices of Leadership
Ben Lee, Chief Executive Officer of M&M Creations Holdings, shared:
“Receiving ASEAN Records recognition is a proud milestone for M&M Creations and reflects our commitment to bringing internationally recognised entertainment properties closer to audiences in Southeast Asia.
The opening of GODZILLA STORE Malaysia represents more than the introduction of an official retail destination. It creates a space where fans can connect with a globally celebrated character through merchandise, storytelling and immersive experiences. We look forward to developing more meaningful partnerships and bringing innovative character-based experiences to the region.”
About M&M Creations Holding Sdn Bhd
M&M Creations Holdings Sdn Bhd is a Malaysian company established in 2025, headquartered in Kuala Lumpur and specialising in intellectual property licensing, brand representation, merchandise development and entertainment-related retail experiences.
The company works with international and local intellectual properties to develop commercial opportunities through licensed merchandise, retail distribution, themed exhibitions, promotional campaigns and brand collaborations.
With a team bringing together more than 20 years of combined experience in publishing, retail, licensing and event execution, M&M Creations focuses on connecting creative properties with audiences through engaging consumer experiences.
Through collaborations such as GODZILLA STORE Malaysia, the company continues to strengthen its presence in Malaysia’s creative and entertainment retail industry while supporting the regional development of licensed character brands.
For more information, visit:
https://www.mmcreations.com.my/
