Charmaine Lim Yee Sim Makes History at South West Aerial Championship 2021 — Recognised by ASEAN Records

Charmaine Lim Yee Sim Makes History at South West Aerial Championship 2021 — Recognised by ASEAN Records

In a landmark achievement for the region’s aerial arts community, Malaysian aerial artist Charmaine Lim Yee Sim has been officially certified by ASEAN Records for becoming the First Aerial Artist to Win Dual World-Level Titles in a Single Competition — earning both Overall Adult Champion and Aerial Hammock Solo Professional Champion at the 2021 South West Aerial Championship held in Britain.

The 2021 championship brought together elite aerialists from across the globe, competing across multiple disciplines in one of the world’s most respected platforms for aerial performance. Charmaine’s exceptional artistry, technical mastery, and creative choreography distinguished her performance, leading to a historic double victory — a feat never before achieved by a Southeast Asian performer.

This recognition by ASEAN Records marks a defining moment for Malaysia and the wider ASEAN performing arts scene, celebrating Charmaine Lim’s success as a milestone in regional creative excellence.

“My journey has been one of passion, persistence, and belief,” said Charmaine Lim Yee Sim.
“Winning both titles at an international competition was already a dream come true — but being recognised by ASEAN Records makes this achievement even more meaningful. I hope my story inspires more Southeast Asian artists to take flight — literally and figuratively.”


About ASEAN Records

ASEAN Records is the officially recognised record-keeping body for the ASEAN region, established with consent from the ASEAN Secretariat. Its creation followed over a year of evaluation and consultations among ASEAN member states — symbolising its official legitimacy as a regional platform dedicated to celebrating measurable excellence across Southeast Asia.

Through its recognition and certification programmes, ASEAN Records shines a spotlight on exceptional achievements by individuals, organisations, and enterprises that set new benchmarks in their respective fields — from innovation and entrepreneurship to arts, culture, and social impact.


Inspiring the Next Generation

Charmaine Lim Yee Sim’s recognition represents more than an individual triumph — it signifies the growing presence of Southeast Asia in the global performing arts landscape.

Her success not only elevates Malaysia’s standing in international creative circles but also encourages aspiring performers throughout ASEAN to pursue their passion with courage and confidence.

ASEAN Records remains committed to documenting and celebrating such stories — proof that Southeast Asia’s talents can, and do, soar on the world stage.


De Angels Recognised by ASEAN Records for Longest-Running Disability-Inclusive Charity Initiative

De Angels Recognised by ASEAN Records for Longest-Running Disability-Inclusive Charity Initiative

De Angels Event Management, founded and led by Bibi Chang, has been officially recognised by ASEAN Records for achieving the milestone title: “Longest-Running Annual Disability-Inclusive Charity Initiatives, Including a Fashion Runway Series with the Largest OKU and Cross-Community Participation, Founded and Led by an OKU since 2016.”

Over the past decade, Bibi Chang’s Shape Me Up series has united persons with disabilities (OKU), volunteers, designers, and members of the public in a historic celebration of inclusivity, empowerment, and compassion — making it Malaysia’s first and only long-running charity event of its kind.


A Journey of Empowerment and Inclusion (2016–2025)

The inaugural Inclusivity Charity Fashion Show (2016) featured a groundbreaking lineup of elderly participants, orphans, transgender individuals, HIV-positive persons, and five OKU models — setting the foundation for a decade-long movement for inclusive empowerment.

Highlights over the years include:

  • 2017 – “The Sky’s The Limit”: 18 orphans, 15 OKU, and 5 local artists took to the runway.
  • 2018 – Asia Spinal Cord Injury Beauty & Warrior Pageant (Taiwan): 7 Malaysians with spinal cord injuries represented the nation alongside 7 volunteers.
  • 2019 – “NOW D’Greatest Show”: 20 children with cerebral palsy walked the runway with volunteers’ support.
  • 2020–2023 – Community Relief Efforts: During the pandemic and floods, De Angels led food and aid distributions to OKU homes, including Sri Muda, Shah Alam (2021).
  • 2021 – “Love & Care 50 Mother’s Day Campaign”: 1,000 gift sets were sold, employing single mothers, dialysis patients, and OKU individuals.
  • 2022 – Christmas Gift Campaign: Benefited 15 single mothers with financial aid.
  • 2023 – Wesak Day Rice Distribution: 1,000 food packs distributed by children volunteers.
  • 2024 – Vegetarian Meal & Mooncake Drive: Provided meals to underprivileged families.
  • 2025 – “Shape Me Up” Disability Runway Show: The grandest edition yet — featuring OKU models, Malaysian artists, and community ambassadors in a celebration of confidence and solidarity
“Shape Me Up is not just a show — it’s a movement,” said Bibi Chang, Founder and OKU advocate.
“As an OKU myself, I wanted to build a platform where every individual, regardless of ability, can shine. This recognition belongs to every participant, volunteer, and supporter who believes that inclusivity is not a concept — it’s a community.”

A First in ASEAN’s Event and Charity Landscape

The ASEAN Records recognition highlights De Angels’ pioneering role in promoting diversity, accessibility, and social inclusion through creative events.

Unlike conventional charity galas, Shape Me Up integrates art, fashion, and performance as instruments of awareness and empowerment — with each show curated by OKU-led teams and supported by cross-community collaborations.

This recognition marks a new chapter in ASEAN’s disability advocacy and creative industries, reinforcing Malaysia’s leadership in inclusive event management.


About De Angels Event Management

Founded by Bibi Chang, De Angels Event Management is a Malaysian social enterprise dedicated to organising inclusive, charitable, and empowering events. Through its flagship programme Shape Me Up, the company champions disability inclusion, women’s empowerment, and youth participation across multiple creative industries — redefining how fashion and charity intersect with purpose.

Mark & Pinky Officially Recognised by ASEAN Records and ASIA Records for Record-Breaking Costume-Change Illusion

Mark & Pinky Officially Recognised by ASEAN Records and ASIA Records for Record-Breaking Costume-Change Illusion

In Internationally acclaimed illusionist duo Mark & Pinky have been officially recognised by ASIA Records and ASEAN Records for achieving an extraordinary milestone in stage magic: “Most Costume Change Illusions Performed in 55 Seconds – 30 Transformations”

Performing live before a spellbound audience, Mark & Pinky stunned the world by completing 30 costume changes in just 55 seconds — a feat of precision, timing and artistry that redefines global standards for quick-change illusions


A Legacy of Innovation and Excellence

With a track record of international awards — including the Merlin Award and Guinness World Records titles — Mark & Pinky have long been at the forefront of illusion artistry. Their latest milestone builds upon years of reinvention, technical precision and global stage presence.

Their act blends theatrical flair, dance, timing and wardrobe engineering with seamless transitions, delivering not just spectacle—but a new standard in performance entertainment.


What’s Next?

Following this landmark achievement, Mark & Pinky plan to expand their act, integrating digital visuals, interactive audience elements and regional touring across ASEAN. Their ambition? To bring world-class illusion entertainment out of Malaysia and into major capitals across Southeast Asia.

“We’re honoured to lead this moment—and we’re committed to raising the bar further,” added the duo.

About Mark & Pinky

Mark & Pinky, powered by Vivas Magic Entertainment, are Malaysia’s internationally acclaimed illusionist duo. Known for their quick-change mastery, grand illusions and corporate entertainment expertise, they have performed across Asia and earned multiple records and accolades.

Dessini Officially Recognised by ASEAN Records for Highest Number of Cookware Units Sold in a Year

Dessini Officially Recognised by ASEAN Records for Highest Number of Cookware Units Sold in a Year

Homegrown Malaysian brand Dessini, under its parent company Chiwawa Asia Sdn. Bhd., has been officially recognised by ASEAN Records for achieving a groundbreaking milestone in the region’s household goods industry: Highest Number of Cookware Units Sold in a Year

The recognition honours Dessini’s achievement for its exceptional cookware sales performance, with 1,919,980 units sold between September 2024 and August 2025 — including 327,297 cookware sets across 2,030 product variants.

This milestone reflects Malaysia’s growing prominence in the manufacturing and e-commerce sectors, and highlights Dessini’s leadership in delivering quality, innovation, and affordability to households across the region.


A Malaysian Brand That Brings Global Quality Home

Founded with a simple yet powerful mission — “To Bring Quality Closer to Every Home”Dessini has become one of Malaysia’s most trusted kitchenware brands. Known for its balance of performance, style, and affordability, Dessini continues to elevate the everyday cooking experience for families across the country.

In 2025, the brand’s remarkable sales performance set a new benchmark for the local kitchenware industry, solidifying its position as a household name synonymous with reliability and value.


The Power of Chiwawa Asia’s E-Commerce Ecosystem

As the driving force behind Dessini’s growth, Chiwawa Asia has built one of Malaysia’s most successful e-commerce ecosystems — connecting manufacturers, retailers, and consumers through a fully integrated digital and physical retail network.

By combining online platforms such as Shopee, TikTok Shop, and Lazada with strong offline partnerships and nationwide retail activations, Chiwawa Asia ensures that Dessini’s products are accessible to every corner of Malaysia.

“We listen to what Malaysian families need — practical, durable, and affordable cookware — and we deliver products that meet those needs without compromise.”
“This recognition represents the hard work of our team and the loyalty of our customers,” said Miki Yap from Chiwawa Asia.

Commitment to Innovation and Sustainability

Dessini’s growth is anchored in continuous product innovation. The brand’s flagship 12-Piece Premium Non-Stick Cookware Set remains one of its top sellers, praised for its advanced heat distribution, durable non-stick coating, ergonomic design, and elegant appearance.

In addition, Dessini is taking proactive steps toward environmental sustainability. Its cookware now uses PFOA-free coatings, and all packaging has transitioned to recyclable cardboard materials, reflecting the brand’s dedication to greener manufacturing practices.


Expanding Horizons Across ASEAN

With its record-breaking success in Malaysia, Chiwawa Asia is now expanding its regional footprint. The company aims to introduce Dessini to key ASEAN markets through strategic collaborations and product diversification — including smart kitchen appliances, home electronics, and premium beverage tools.

“Our ambition is clear — to make ‘Made in Malaysia’ a mark of world-class quality,” added the spokesperson.
“Through innovation and consistency, we want to establish Dessini as the most trusted kitchenware brand in Malaysia and a leading household name across Southeast Asia.”


About Chiwawa Asia

Chiwawa Asia is Malaysia’s leading e-commerce and digital distribution platform, offering a comprehensive range of consumer and industrial goods. Its integrated retail ecosystem empowers brands with logistics, marketing, and analytics solutions — helping them grow sustainably across Malaysia and the wider ASEAN region.

Dessini is one of the nation’s fastest-growing kitchenware brands, specialising in affordable, high-quality cookware and appliances designed for modern lifestyles. With over 2,000 product variants and a commitment to excellence, Dessini continues to bring convenience, performance, and style to kitchens across the region.

Birkin International Hotel Recognised by ASEAN Records for Pioneering ESG Implementation in Luxury Hospitality

Birkin International Hotel Recognised by ASEAN Records for Pioneering ESG Implementation in Luxury Hospitality

ASEAN Records is proud to officially recognise Birkin International Hotel for achieving a groundbreaking regional milestone, as the: First & Largest ESG Systems Deployment at Launch by a Five-Star Hotel (12 Initiatives Across 5 Sustainability Categories)

This recognition underscores the hotel’s role as a leader in sustainable hospitality — redefining luxury through environmental responsibility, innovation, and holistic well-being.

Leading the Future of Responsible Travel

Located in Melaka, Birkin International Hotel is a new-generation five-star destination built with sustainability at its core. At the time of launch, the hotel implemented the highest number of ESG systems in ASEAN for a newly launched luxury hotel, spanning across five key pillars of Environmental, Social, and Governance impact.

The 12 initiatives officially recognised include:

Water (4 Initiatives)

• In-house RO water bottling system (reducing bottled water dependency)

• Rainwater harvesting for irrigation and utilities

• Smart irrigation reuse system
• Sewage Treatment Plant for sustainable water management

Energy (2 Initiatives)

• Smart HVAC system to optimize energy usage

• Motion-sensor LED lighting across guest and back-of-house areas

Waste (2 Initiatives)

• On-site composting system

• Minimization and recycling of single-use plastics

Mobility (3 Initiatives)

• EV charging stations for guests

• Dedicated EV shuttle service

• EV patrol bike for hotel security team

Community (1 Initiative)

• Food Bank Program (Bank Makanan Birkin) — a flagship CSR project to support underserved communities

These efforts reflect a deeply integrated approach to sustainable operations, positioning Birkin International Hotel as an ESG benchmark for the hospitality sector not only in Malaysia, but across Southeast Asia.

A Milestone Event of Impact and Recognition

The official ASEAN Records certificate was proudly presented to Mr. Simon Tan, General Manager of Birkin International Hotel, during the Birkin Food Bank Launch Ceremony and Memorandum of Understanding signing, held on 30 October 2025 at the hotel’s Ballroom 2.

Graced by senior representatives from the Ministry of Domestic Trade and Cost of Living (KPDN), the event brought together government stakeholders, partners, media, and NGO collaborators — celebrating the hotel’s leadership in both sustainable hospitality and social responsibility.

About Birkin International Hotel

As part of the award-winning Birkin Hotels portfolio, Birkin International Hotel in Melaka offers guests a luxurious five-star experience grounded in environmental consciousness and community values. The brand’s motto — “Live the Exceptional” — is reflected in its bold design, personalised guest services, and unwavering commitment to making every stay meaningful.

With a powerful combination of sustainability systems, green design, and impactful social programs, Birkin International Hotel is setting new standards for ESG excellence in ASEAN’s travel and tourism landscape — proving that world-class hospitality and responsible development can go hand in hand.

Andaman Grand Ballroom Recognised By ASEAN Records For The Largest Single-Floor Thematic Ballroom in a City Centre

Andaman Grand Ballroom Recognised By ASEAN Records For The Largest Single-Floor Thematic Ballroom in a City Centre

ASEAN Records is proud to officially recognise Andaman Grand Ballroom for achieving a significant milestone in the regional hospitality and events industry, as the: Largest Single-Floor Thematic Ballroom in a City Centre with Fully Integrated Lighting and Sound System (Total capacity: over 1,500 guests)

This recognition highlights the Andaman Group’s commitment to creating landmark spaces that combine scale, elegance, and state-of-the-art functionality — redefining how large-scale events and celebrations are experienced in Malaysia’s bustling capital.

A Milestone in Urban Event Luxury

Strategically located in the heart of Kuala Lumpur, the Andaman Grand Ballroom stands as a testament to visionary architecture and grand-scale event planning. The venue features a fully integrated audio-visual system, majestic chandeliers, customisable lighting, and flexible layout capabilities that can accommodate over 1,500 guests in a single floor — making it one of the most impressive event spaces in the city centre.

Designed to host everything from weddings and gala dinners to corporate launches and cultural showcases, the ballroom’s thematic concept blends contemporary aesthetics with traditional elegance, offering a uniquely immersive experience for both organisers and guests.

Honouring the Achievement

The official ASEAN Records certificate was proudly presented to Peter Tey, Managing Director of Andaman Group, and Dato’ Seri Raymond Yu Zhenhui, in celebration of this milestone. These records reflects the group’s ongoing pursuit of excellence in property development, hospitality, and event infrastructure across Malaysia.

In his remarks, Peter Cheng shared:

“This recognition from ASEAN Records is not just about size — it’s about vision, execution, and purpose. The Andaman Grand Ballroom was built to become a signature space for the people, for celebrations, and for legacies. We’re proud to contribute to Malaysia’s position as a destination for world-class events.”

About Andaman Group

Andaman Group is a leading Malaysian property and lifestyle development group known for delivering high-impact commercial concepts and lifestyle destinations. With a focus on experience-driven spaces, the Group continues to innovate across sectors — from hospitality and food & beverage to real estate and events — championing Malaysia’s role as a regional hub for creativity, commerce, and culture.

Melix Lab Recognised by ASEAN Records for Pioneering Scalp Care Innovation

Melix Lab Recognised by ASEAN Records for Pioneering Scalp Care Innovation

ASEAN Records is proud to officially recognise Melix Lab for achieving a historic industry-first milestone with its launch of a revolutionary scalp care product, as the: “First Dermatologically Tested Two-Phase Scalp Purifying Pre-Shampoo with AHA+PHA Created and Designed as the First Step of Hair Wash

This recognition sets a new regional benchmark in the haircare and personal wellness sector — validating Melix Lab’s commitment to functional innovation, scientific formulation, and transformative results in scalp health.

Introducing a New Era of Pre-Shampoo Science

Melix Lab is an advanced line by Melix, a Malaysian-born brand founded in 2016, known for its focus on gentle, plant-based formulations. While Melix built its foundation on mild and soothing haircare, Melix Lab elevates this promise by introducing active ingredients to address persistent scalp issuesblending clinical precision with natural efficacy.

Its debut innovation — the Two-Phase Scalp Purifying Pre-Shampoo — is dermatologically tested and scientifically formulated with AHA (Alpha Hydroxy Acid) and PHA (Polyhydroxy Acid). Designed to be the first step before shampoo, the product gently exfoliates, detoxifies, and balances the scalp — enhancing absorption and effectiveness of subsequent haircare steps.

This marks a paradigm shift in hair washing routines, where pre-shampooing becomes essential to long-term scalp wellness and hair vitality.

A Celebrated Launch with Industry Experts

The official ASEAN Records certificate presentation was held on 27 October 2025 during the Melix Lab Launch Event at TRX, Kuala Lumpur. The event brought together media, beauty professionals, influencers, and brand partners to celebrate this groundbreaking achievement.

The certificate was proudly received by Joanne, COO & CFO, and Bing, CEO & CMO, of Melix. The product innovation was presented alongside Tony, renowned Taiwanese celebrity hairstylist and Melix Lab’s 2025 Brand Ambassador, who lauded the product’s scientific approach and ease of integration into modern routines.

Popular beauty influencer Anjoe Koh, who collaborated with the brand for the launch campaign, also joined the event to share her experience and insights into consumer responses.

From Vision to Recognition

The launch also featured interactive stations, scalp analysis experiences, and product sampling — all designed to educate consumers about healthy hair rituals and the importance of scalp priming.

“We created Melix Lab to solve the root of the problem — the scalp. Our new two-phase pre-shampoo is the result of years of research and testing. To now be recognised by ASEAN Records for this breakthrough affirms our belief that true hair beauty starts at the scalp,” said Joanne, during her opening remarks.

About Melix & Melix Lab

Founded in 2016, Melix is a Malaysian haircare brand known for its natural, mild, and sulfate-free products. Over the years, it has built a loyal following through transparency, wellness education, and personalised formulations.

Melix Lab, the brand’s premium extension, is designed for more targeted scalp care — combining luxury, minimalism, and clinical performance. All Melix Lab products are dermatologically tested, with enhanced vitamins, oils, and patented delivery systems — offering results without compromising on gentleness.

With this ASEAN Records recognition, Melix Lab continues to lead the charge in reimagining haircare, one innovation at a time.