Xmegami Recognised by ASEAN Records for Achieving the Highest Accumulated Sales Value by a Malaysian-Produced, Female Founder-Led Health and Beauty Brand Using Network-Based Distribution

Xmegami Recognised by ASEAN Records for Achieving the Highest Accumulated Sales Value by a Malaysian-Produced, Female Founder-Led Health and Beauty Brand Using Network-Based Distribution

ASEAN Records is proud to officially recognise Xmegami for achieving a landmark milestone in Malaysia’s health and beauty industry as the: Highest Accumulated Sales Value Achieved by a Malaysian-Produced, Female Founder-Led Health and Beauty Brand Using Network-Based Distribution (RM 234.35 million in accumulated sales from 2018–2025; 13 SKUs; an average of 1,500 active agents selling across 6 countries).

This recognition highlights Xmegami’s exceptional commercial performance, scalable distribution model, and sustained market traction—underscoring the growing influence of women-led enterprises in the regional beauty and wellness economy.

A Scalable Network-Based Success Built on Malaysian Innovation

Founded in 2017, Xmegami has grown into a strong example of how locally produced health and beauty products can achieve regional scale through a network-based distribution model. With a focused portfolio of 13 SKUs, Xmegami generated RM 234.35 million in cumulative sales over seven years—demonstrating depth of demand and long-term consumer trust.

Central to this achievement is Xmegami’s agent-driven ecosystem, which maintains an average of 1,500 active agents operating across six countries. This structure enables individuals—particularly women—to participate in entrepreneurship without the traditional barriers of inventory risk, logistics handling, or operational complexity.

The ASEAN Records recognition affirms Xmegami’s ability to integrate product credibility, operational systems, and human networks into a sustainable, high-performing business model.

A New Era of Women Empowerment

The name “XMEGAMI”, meaning “new generation goddess,” reflects the brand’s core philosophy—championing female independence, confidence, courage, and purposeful living.

Through its proprietary one-click dropshipping system, Xmegami centrally manages product quality control, marketing support, incentive structures, and logistics—allowing its agents to focus on customer relationships and personal growth. This seamless system directly supports the brand’s record achievement by enabling consistent sales performance across multiple markets.

A Milestone Moment of Recognition

The ASEAN Records certificate was officially presented on 20 December 2025 at the Andaman Grand Ballroom, Kuala Lumpur.

The recognition was received on stage by Cheong Sheue Xin, Founder of Xmegami, acknowledging her leadership, vision, and commitment to building a women-empowered, Malaysia-born brand with regional reach.

About Xmegami

Xmegami is a Malaysian health and beauty company founded in 2017 with a mission to empower women through entrepreneurship and innovation. Guided by the concept of the “new generation goddess,” Xmegami combines Malaysian-produced products with a seamless network-based distribution platform.

Through technology-enabled dropshipping, structured support systems, and community-driven growth, Xmegami continues to expand across regional markets while enabling women to build confidence, independence, and sustainable income.

For more information, visit:
https://www.xmegami.com/

Xmegami Achieves ASEAN Records: “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities”

Xmegami Achieves ASEAN Records: “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities”

Xmegami has officially set a groundbreaking milestone, earning an ASEAN Record for organizing “ASEAN’s First and Largest Pink-Themed Festival Featuring Local Product Booths, Heritage Replicas, and Interactive Activities” spanning an impressive 25,000 square feet at the Piazza Entrance of Pavilion Bukit Jalil.

This recognition celebrates the extraordinary success of Lokal Lokal Fest, a vibrant cultural festival that seamlessly blends creativity, culture, and community into an unforgettable celebration of Malaysia’s heritage and innovation.

About Lokal Lokal Fest

Lokal Lokal Fest, hosted by XMEGAMI, is a one-of-a-kind cultural event that highlights Malaysia’s unique mix of tradition and modernity. Transforming the Piazza Entrance of Pavilion Bukit Jalil into a bustling bazaar, the festival showcased 72 local brand booths, offering visitors a chance to connect with homegrown businesses while embracing the festive spirit.

The event created a vibrant atmosphere where visitors could explore retro-themed zones, engage in interactive workshops, and enjoy a variety of live performances. With a focus on supporting local brands and celebrating Malaysia’s rich cultural diversity, Lokal Lokal Fest became the perfect destination for year-end festivities.

Event Highlights

  1. Fashion Show by Kittie:
    Featuring exclusive designs that fuse contemporary styles with traditional elements.
  2. K-Pop Dance Cover Competition:
    Electrifying performances that brought together fans of modern pop culture.
  3. Live Zumba Session:
    A high-energy workout session designed to bring fun and fitness to the crowd.
  4. Traditional Craft Workshops:
    Hands-on experiences in creating traditional Malaysian crafts.
  5. Retro-Themed Zones:
    Perfect for photography enthusiasts, blending nostalgia with artistic expression.
  6. Lucky Draws:
    Exciting prizes for attendees to take home memorable rewards.

Xmegami’s Vision

Xmegami Sdn Bhd is committed to celebrating and promoting local talent, culture, and creativity. Through Lokal Lokal Fest, the company not only created a platform for showcasing local products but also fostered a deeper appreciation for Malaysia’s cultural heritage.

“We are honored to receive this ASEAN Record, which reflects our passion for bringing communities together through innovative and meaningful events,” said Ms Sheue Xin, Founder of Xmegami.

For more updates on XMEGAMI and upcoming events, click here