ISUKA Tires Recognized with ASEAN Record for Specialty Tire Innovation

ISUKA Tires Recognized with ASEAN Record for Specialty Tire Innovation

In a significant recognition of innovation and market impact, ISUKA Tires has been officially recognition an ASEAN Record for: First Specialty Tire Brand Serving Diverse Industrial Sectors with Export-Oriented Solutions (7 Sectors)

This prestigious accolade marks ISUKA’s pioneering achievement in delivering high-performance, application-specific tires that serve seven major industrial domains: Agriculture, Trucking, Earth Moving, Industrial Forklifts, Port, Mining, and Construction. The official presentation was held in Malaysia in June 2025 with representatives from ASEAN Records and industry stakeholders in attendance.


Engineering Tires for Real-World Industry Needs

Founded in Selangor, Malaysia, ISUKA is a proudly homegrown tire company with a global vision. What sets ISUKA apart is its focused commitment to developing Off-the-Road (OTR) and industrial-grade tires engineered for sector-specific challenges, from high-load capacities in mining to low-compaction solutions in agriculture.

The brand’s catalog features a range of specialty products including:

  • RIB, LUG, and Semi-LUG tires for trucks and buses
  • Reinforced agricultural tread designs for tractors and implements
  • All-terrain construction and loader tires with puncture-resistant compounds
  • Forklift pneumatic tires for warehousing and logistics
  • Heavy-duty grader and skid steer models built for road and mining conditions

💬 “This ASEAN Record is a testament to the strength of Malaysian manufacturing and the global demand for performance-driven tire solutions,” said a spokesperson from ISUKA. “We’re proud to serve a wide range of industries with tires that meet both domestic and international standards.”


From Local Roots to Global Reach

What began with a niche focus on the palm oil sector has expanded into a global export operation, with ISUKA now supplying to multiple international markets while meeting strict certifications, including ISO, DOT, E-mark, and SONCAP.

Backed by over two decades of industry expertise, ISUKA continues to lead with innovation, quality, and a mission that lives up to its slogan: “Keep You Moving.”


About ISUKA Tires Marketing Sdn. Bhd.
ISUKA is a Malaysian-based manufacturer of specialty tires tailored for off-road, industrial, and commercial use. From plantations to ports, construction zones to logistics centers, ISUKA tires are designed for strength, longevity, and performance in the most demanding environments. Website: www.isukatires.com