Persatuan Amal Semangat Semut Receives ASEAN Records Recognition for First and Largest Nationwide Anti-Scam Movie Awareness Campaign for Orphanages in Collaboration with PDRM

Persatuan Amal Semangat Semut Receives ASEAN Records Recognition for First and Largest Nationwide Anti-Scam Movie Awareness Campaign for Orphanages in Collaboration with PDRM

Persatuan Amal Semangat Semut (PASS) has officially been recognised by ASEAN Records for organising the First and Largest Nationwide Anti-Scam Movie Awareness Campaign for Orphanages, in collaboration with the Royal Malaysia Police (PDRM). The initiative successfully brought 1,010 orphan participants to cinemas nationwide between May and November 2024 to watch Malaysia’s first anti-scam film, OPPA.

This milestone marks a historic first in Malaysia — and across ASEAN — for combining charitable outreach, scam awareness education, and national police collaboration into a single impactful campaign.


A Milestone in Scam Awareness and Social Impact

The campaign, launched under the antNERGY Anti-Scam Awareness Marathon, was aimed at raising scam prevention awareness among vulnerable communities, particularly orphans and underprivileged youth. By engaging them through film, the programme delivered vital lessons on fraud prevention in a relatable and accessible format.

The official ASEAN Records certificate was presented during the launch of propFEST2026 & Anti-Scam Awareness Marathon 2.0, where PASS Founding President Dr. Stable Lai and propJECT Berhad Founder & CEO Dareal Kho


Quotes from Key Leaders

Dr. Stable Lai, Founding President of PASS, expressed gratitude for the recognition:

“This is not only the greatest encouragement to our team but also a strong motivation to continue supporting orphans in transforming from social problems into social pillars. I sincerely thank ASEAN Records for this honour, and I am deeply grateful to the Royal Malaysia Police and film director Captain Denil for their tremendous support, which enabled us to accomplish this mission in just half a year.”

She also announced that PASS will partner again with propJECT Berhad and propBUDDIES Sdn. Bhd. to launch Anti-Scam Awareness Marathon 2.0, targeting 2,000 orphans for the screening of a new anti-scam film titled Polis Action: Silent Code (working title).

ACP Lai Lee Ching, Principal Assistant Director (Strategic Planning), Commercial Crime Investigation Department, Bukit Aman, added:

“This campaign reflects the true spirit of police-community collaboration. Scam awareness must never cease, and the success of OPPA has strengthened our resolve to continue supporting educational initiatives that protect society.”


Charity Bazaar and Future Plans

The organisers also announced that the propFEST2026 Charity Bazaar will take place on 31 January – 1 February 2026 at Aurora Place, Bukit Jalil, with the goal of raising RM400,000 to support more vulnerable communities.

YM Tengku Dato’ Dr. Hishammuddin Zaizi, Advisor of propFEST2026 and member of the Selangor Royal Family, commended PASS’s unwavering dedication:

“PASS has always stayed true to its mission of uplifting vulnerable communities, helping them become self-reliant, and nurturing a culture of giving back.”


With this achievement, PASS officially joins the ASEAN Records Hall of Recognition, reinforcing its role as a champion for both social change and scam prevention education in the ASEAN region. For more information, please visit: www.facebook.com/antnergy.club

ASEAN Business Community Development (ABCD) Forum 2025 Achieves ASEAN Records for Largest ASEAN-Country Speaker Line-Up in a Single-Day Business Forum

ASEAN Business Community Development (ABCD) Forum 2025 Achieves ASEAN Records for Largest ASEAN-Country Speaker Line-Up in a Single-Day Business Forum

The ASEAN Business Community Development (ABCD) Forum 2025, organised by the Federation of Malaysian Business Associations (FMBA), has been officially recognised by ASEAN Records for achieving the Largest ASEAN-Country Speaker Line-Up in a Single-Day Business Forum — featuring 18 distinguished speakers from 10 ASEAN nations.

The record was presented to Dato’ Seri Haji Abdul Malik Abdullah, FMBA Chairman, and witnessed by Yang Berhormat Dato’ Sri Haji Fadillah Yusof, Deputy Prime Minister of Malaysia, during the prestigious forum held at the Kuala Lumpur Convention Centre (KLCC).


A Regional Milestone Under Malaysia’s ASEAN Chairmanship

Part of Malaysia’s ASEAN Chairmanship 2025 initiative, the ABCD Forum brought together an unprecedented line-up of thought leaders, policymakers, and industry captains from across the ASEAN region. The gathering set a new regional benchmark for cross-border collaboration, reinforcing Malaysia’s role as a catalyst for regional integration.


Empowering ASEAN’s Next Leap

Under the theme “Digital, Sustainable & Entrepreneurial Transformation”, the forum was structured into three high-impact sessions:

  1. Scaling ASEAN’s Digital Future – AI, E-Commerce, and Inclusive Tech
  2. Building a Green ASEAN – Sustainable Practices and Green Economy
  3. Unleashing ASEAN’s Entrepreneurial Spirit – Empowering MSMEs for Global Impact

The event attracted over 450 industry leaders, innovators, and policymakers, creating a powerful platform for actionable dialogue on ASEAN’s future trajectory.


Recognition Ceremony and Dignitary Attendance

The ASEAN Records certificate was formally presented in the afternoon session, followed by a group photograph with the full panel of speakers. The event was further elevated by the presence of distinguished guests, including:

  • YB Senator Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz, Minister of Investment, Trade and Industry
  • YAB Dato’ Seri Amirudin bin Shari, Chief Minister of Selangor

“This forum reflects FMBA’s unwavering commitment to inclusive growth by uniting ASEAN’s top minds and fostering genuine cross-border collaboration. We are honoured to set this benchmark and contribute to shaping ASEAN’s shared future.”Dato’ Seri Haji Abdul Malik Abdullah, FMBA Chairman


Entry into the ASEAN Records Hall of Recognition

With this recognition, ABCD Forum 2025 officially joins the ASEAN Records Hall of Recognition, underscoring FMBA’s leadership in driving digital transformation, green growth, and entrepreneurial empowerment across Southeast Asia.

As Malaysia champions inclusivity and sustainability under its ASEAN Chairmanship, ABCD Forum stands as a testament to the power of collaborative leadership in building a resilient and future-ready regional economy. More information: abcd.forum.com

Shen Loon She Recognized for Most Joint Supplements Featuring UC-II® Sold in a Month

Shen Loon She Recognized for Most Joint Supplements Featuring UC-II® Sold in a Month

A new chapter unfolds for Malaysia’s trusted wellness brand, Shen Loon She 神農氏 (SLS), as it celebrates a triple milestone — nationwide retail expansion with Watsons Malaysia, the appointment of celebrity host Tan Chia Yong as brand ambassador, and the awarding of an ASEAN Records for “Most Joint Supplements Featuring UC-II® Sold in a Month.”

Held at Sofitel Kuala Lumpur Damansara, the event marks SLS’s strategic step into mainstream health retail, making its products accessible at Watsons outlets across 13 states — a leap from its earlier availability through online platforms and two physical stores in Penang and Kuala Lumpur.

“Our goal has always been simple — make science-backed, effective wellness accessible for every Malaysian,” said Andy Lee, CEO of SLS. “This milestone is not just growth for the brand, but a way to continue our mission of improving lives through health.”

Adding to the celebration, SLS introduced Tan Chia Yong, well-known Malaysian TV host, as its official brand ambassador. Tan’s reputation for authenticity and calm confidence aligns with SLS’s core values of trust, tradition, and transparency.

“I’m proud to represent a brand I personally use and trust. Shen Loon She isn’t just another product — it’s part of our family stories, since many years ago” said Tan.

The event’s highlight was the ASEAN Record recognition for “Most Joint Supplements Featuring UC-II® Sold in a Month” — a total of 10,040 bottles sold in July 2025, contributing to a sales figure of RM1,436,523. The recognition underscores the success of SLS’s flagship product, Moflex Plus, a joint health supplement powered by UC-II® — a patented undenatured collagen known for supporting mobility and flexibility.

To reinforce credibility, SLS also received a certificate of authentication from LONZA, the global owner of the UC-II® trademark, affirming the integrity of its formulation and commitment to quality.

In a heartfelt gesture, SLS honoured its community of “SLS Friends” — long-time customers whose loyalty and testimonials have helped shape the brand’s legacy. Each received a personalized appreciation certificate, highlighting the brand’s human-first philosophy.With this expansion, SLS continues to blend tradition with innovation — empowering more Malaysians to take charge of their health through accessible, reliable, and proudly homegrown solutions.


About Shen Loon She Enterprise Sdn. Bhd. (SLS):
Founded in 1978, SLS has grown into a full-spectrum wellness company, offering formulation, OEM, production, and distribution of both traditional Chinese medicine and modern health products. Its GMP-certified factory in Penang includes R&D facilities and end-to-end packaging capabilities, ensuring quality and innovation in every product delivered. For more information can visit www.sls.com.my

JM Horizon Starspark Camp Recognised by ASEAN Records for Pioneering International Famine Camp for Special Needs Children and Orphans

JM Horizon Starspark Camp Recognised by ASEAN Records for Pioneering International Famine Camp for Special Needs Children and Orphans

In a landmark moment for inclusive education and youth advocacy, JM International Holding has officially been recognised by ASEAN Records for organising the First and Largest International 8-Hour Famine Camp with Special Needs Children and Orphans, led by a special education training center.

Held under the banner of JM Horizon Starspark Camp 2025, the event united 212 participants from 8 countries — Malaysia, Indonesia, Vietnam, Thailand, China, Hong Kong, Scotland, and the United Kingdom — for a full-day programme designed to raise awareness about world hunger, food insecurity, and sustainable living. This historic event was hosted at Darul Ta’lim, Hulu Langat, Selangor, and marks a powerful milestone in inclusive education and cross-border advocacy.

Participating Countries at Horizon Starspark Camp 2025:

  1. China
  2. Hong Kong
  3. Indonesia
  4. Malaysia
  5. Scotland
  6. Thailand
  7. Vietnam
  8. United Kingdom

A Famine Camp That Educates, Empowers & Inspires

Organised for the 8th consecutive year, the camp achieved record-breaking status for being the first and largest of its kind — a humanitarian event involving special needs children, orphans, parents, and members of the public, who came together in a shared spirit of empathy and service.

The event also supported World Vision Malaysia’s national campaign “Famine 30: ENOUGH. We Act Now!”, amplifying awareness around child poverty, food waste, and global hunger.

Through experiential activities, participants not only fasted for eight hours but also learned the deep emotional and physical impact hunger has on vulnerable communities. The children, many with learning differences, were guided through reflective games and activities that helped them understand gratitude, compassion, and community values.

Through age-appropriate, hands-on activities including symbolic fasting, educational games, arts and crafts, and awareness workshops by World Vision Malaysia, participants were encouraged to reflect on their global responsibilities and the power of collective compassion. The day culminated in a joyous StarSplash finale, symbolising hope and unity.

“We’ve committed to this event for eight years, and each year, we see more families and children stepping forward to give back. It’s heartwarming. Our special needs children learn to appreciate food, to be grateful, and most importantly — to take action to help others”Dr. Jasmine Ng, Founder of JM International Academy

A Historic Entry into ASEAN Records

The ASEAN Records certificate was presented during the official Opening Ceremony, recognising JM International Academy for advancing inclusive education on a regional scale and creating an innovative blueprint for special-needs learning with real-world impact.

“This initiative shows the strength of compassion, collaboration, and education across borders. JM International Academy has set a new standard for inclusive engagement, not just in Malaysia but across region.”Darren Lee Wen Bin, Local Councillor for Zone 22 of the Ampang Jaya Municipal Council (MPAJ)

Strengthening Global Partnerships

The Horizon Starspark Camp was co-organised with World Vision Malaysia, enhancing the humanitarian mission with regional credibility and global relevance.

With this record, JM International Holding Sdn Bhd now joins the ASEAN Records Hall of Recognition, celebrated for their bold commitment to inclusive values, youth leadership, and global citizenship through education.

For more updates, follow JM International Academy on their official social media platforms https://www.facebook.com/special2normal or http://www.jasmineng.online/